How similar are the B2B and B2C sales experiences? Travel back in time, and you’ll probably see a B2B experience that was formal and dry, while the B2C journey tended to be a little more fun and customer-centric. At least, that’s the formula every industry followed back then… But things have changed. Today B2B interactions […]

Digital transformation is taking the manufacturing industry by storm. And you don’t have to take our word for it, Gartner agrees. Whether you’re talking about additive manufacturing technology or simply adopting SaaS services, manufacturers are seeing major benefits.  36% of manufacturing enterprises are realizing above-average value from IT spending in digitalization. That means manufacturers aren’t […]

Over the last few decades, our hunger for low-cost goods has led us down a path of offshoring, fueling rampant economic growth. But at what cost? We’ve lost good quality jobs, damaged the climate, and become reliant on foreign nations that might not have our best interests at heart.   However, the pendulum has swung in […]

I’ve never met a manufacturer that takes pleasure in managing, structuring, and migrating their engineering and design files. It can be a time-consuming, budget-swallowing, catastrophe-laden process that distracts designers and engineers from doing their best work. But technology changes fast, and new software relegates old, making engineering data management software and data migration an inevitable feature […]

A New Era in Machine Design & Delivery  In manufacturing, few things are as important as uptime. According to a recent survey from ITIC, when downtime occurs, it lasts an average of four hours. And 95% of businesses reported that a single hour of downtime cost over $100,000, with more than 50% saying it exceeds […]

Why Automate Machine Design?  In the world of consumer manufacturing, where the price point is so important and commodities rule many sectors, manufacturers standardize offerings and consumers accept them. But in the world of industrial machinery manufacturing, one size rarely fits all.  How can automating machine design make a difference? Customization of solutions and configuration for […]

Should Mechanical System Design be “Try and See”?  Until recently, the only way to know whether a new mechanical system design would function as intended was to fabricate one and try it out. Intuition, training, and basic analysis could help, but ultimately, prototyping was an essential part of the mechanical system design process, and teams […]

All manufacturers make things. Some make products for people to use—like soap, food, dishwashers, toys, cars, and other consumer goods. Others make products for businesses and specialists to use.   Then there are the manufacturers who make the machines that other manufacturers use to make whatever it is they make. These are the manufacturers of industrial […]

As one-size-fits-all is steadily replaced by one-of-a-kind production, engineering data management has never been more integral to the manufacturing process. Engineering data drives the sales-to-manufacturing workflow, powers product configurators, and ultimately determines the profitability of your business.   When engineering data is sound, dynamic, and accessible, sales reps can sell highly complex configurable products faster with […]