Designing an espresso machine from scratch is no easy feat. But when KETIV was approached by Autodesk to take on the challenge, we not only constructed a functioning machine but also created a 3D model that Autodesk can use for marketing and learning purposes.  In this blog post, we’ll explore the benefits of data sets […]

Not all computer-aided design (CAD) programs are created equal. Although the end goal of every CAD program is to facilitate design, the tools, integrations, functionalities, and platforms can differ significantly.  In this article, we’ll explore some of the unique features of Autodesk products that motivate many individuals to switch to this platform or bring it […]

Ah, “digital transformation.” The go-to term for those who want to sound up-to-date on all the latest digital trends without actually having to understand them. Toss that expression into the conversation and watch heads start nodding. Is “digital transformation” a buzzword? Yes. Do business leaders use it to impress their investors, employees, and customers without […]

Are you worried that one of the following challenges could destroy your company’s bottom line over the next five to ten years?  Global competition is hotting up: Access to the internet and the removal of trade barriers have made it easier for offshore competitors to produce better products, enter your market, and steal your clients. […]

CAD (the use of software to aid in the product design processes for visual product configuration) is resource-intensive across multiple dimensions. It’s slow, laborious, and requires more engineering expertise than many manufacturers can afford to allocate. Talk to any engineer, and they’ll tell you the same. Yes, CAD is a major improvement over drawing with […]

Product configurators rely on product rules–a collection of definitions that determine a product’s limitations and interactions–to ensure every product is accurate and well-optimized. Without product configuration rules, users would make mistakes or configure outlandish products that could never be manufactured for a profit. When users start configuring products, there might be millions of potential configuration […]

Every company that manufactures complex products and struggles with transferring data from customers to the factory floor can benefit enormously from having a robust product configurator. But which benefits have the most significant impact on your business varies greatly by industry. Companies that make heavy vehicles will demand different things from their configurators than manufacturers […]

CPQ integration provides a smooth, seamless customer experience. Buyers can self-serve, customizing products at will and receiving accurate quotes instantly.  Thanks to CPQ, buyers don’t have to speak to a sales rep or wait for anyone to get back to them. And thanks to advanced product configurators built on top of sound engineering rules, they […]

How similar are the B2B and B2C sales experiences? Travel back in time, and you’ll probably see a B2B experience that was formal and dry, while the B2C journey tended to be a little more fun and customer-centric. At least, that’s the formula every industry followed back then… But things have changed. Today B2B interactions […]